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Spartanburg, SC 29306

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No mailing list? No problem with Every Door Direct Mail® (EDDM)


By Allegra - Spartanburg

Did you know that direct mail has huge potential to drive new customers to your door? In fact, for every dollar spent on direct (non-catalog) mail, the average return on investment is $15.40. (Source: Direct Marketing Association, The Power of Direct Marketing, 2011-2012) If you own a local business and are looking for new customers,…


What to do now for Strategic Growth in 2014


By Allegra - Spartanburg

Carol Pearson http://blog.allegranetwork.com/author/carol/ has outlined some key business considerations that we should all consider when planning for 2014. Looking to grow your business in 2014? One of the most effective things ways is to align your marketing strategies with your business growth goals. And now is the time to start, so you can begin the…


How to get “FOUND” Online – ClaimLOCAL


By Allegra - Spartanburg

Local Search: How to Get “Found” Online service According to Google, more than 90% of Internet users have gone online to research a product or service — and then gone in person to a nearby business to make a purchase. But, how do you make sure they find you? By optimizing your online presence for…


GROWmobile – Is Your Website Ready for the Smartphone Boom?


By Allegra - Spartanburg

Have You Optimized Your Website for the Mobile User? With the explosion of mobile technology, more and more business is being conducted on the go. According to recent research by Limelight Networks, 80 percent of smartphone or tablet owners who use their device for product research or purchase say they will abandon a mobile site…


Mobile Marketing – Can it Help Your Business?


By Allegra - Spartanburg

Allegra Spartanburg is fresh off a Lunch and Learn where we talked a little about mobile marketing, how it's defined, what are some of the best uses for it and how mobile usage is growing more and more every day. So we thought we'd share some thoughts with you on what was shared. Mobile Marketing…